Archive for the Startup Category

Fear of Failure

Fear of Failure

This is roughly the transcript from a recent talk I was invited to give at the Fear of Failure Forum, raising awareness for beyondblue. Failure is necessary. Failure is the thing that makes us feel alive when we achieve success. It is the shadow that allows brilliance

Read more

Failure as a Hobby

Failure as a Hobby

I’ve been hearing a lot about failure recently. Ben Beath described the goal as “Fail quickly and safely”, while Mike Cannon-Brookes took a step back, viewing failure as a critical component of the innovation lifecycle. Promoting failure seems at odds with systems designed to reward success. Universities

Read more

The Economics of Content Marketing

The Economics of Content Marketing

Content marketing is clearly the new black. In a world where people live and die by search engine rankings, this seems to be the secret weapon. Sounds easy – just create lots of content, share it on social media, and you win the game. (Don’t share too

Read more

Building Enterprise Social Networks

Building Enterprise Social Networks

As a start-up, you’re encouraged to pilot things, one small step at a time. Continually build on your successes, and keep on refining things that don’t quite work. As an innovation technique, that works well too. As a change management technique, it also works pretty well. What

Read more

Start of the Journey

Start of the Journey

There are many sources of advice out there, some with grand plans of radical change and others with the tempered wisdom of experience. Earlier last year Harvard Business Review published a blog article on Why Your Company Should Use the Kickstarter Model to Innovate, which treads a

Read more